Performance ratings are often the subject of intense debate. Are they helping employees grow, or simply generating frustration, confusion, and mistrust?
For many organisations, the experience leans towards the latter. Ratings can feel arbitrary or reductive. Employees may view them as vague or unfair. Managers often lack the tools or training to deliver them confidently. And HR teams find themselves managing resistance from every angle.
In my view, performance ratings are not the real issue. The problem is how they are used, or more often, how they lack the right structure, clarity or intent to be effective.
This article explores why performance ratings have such a mixed reputation, and how, when implemented well, they can still serve a valuable role in modern performance management.
The Real Problem Isn’t the Rating – It’s What Comes Before It
Ratings often carry the weight of an entire year’s performance, particularly when regular feedback has been absent. If the annual review is the only meaningful conversation about performance, that final number becomes emotionally loaded – a singular judgment rather than one element of an ongoing dialogue.
In high stakes situations like this, even a well-intended rating can feel like a surprise or a slight. Which is why some organisations are tempted to remove ratings altogether.
But removing ratings doesn’t necessarily solve the issue. Without them, linking performance to pay, progression or accountability becomes harder. The answer is not to eliminate ratings entirely, but to ensure they are part of a consistent, thoughtful and year round performance culture.
Why Performance Ratings Are Making a Comeback
Interestingly, some organisations and leadership teams that previously abandoned ratings are now bringing them back, but with a renewed purpose.
Rather than focusing solely on evaluation, performance ratings are increasingly being used as developmental tools. In some cases, they’re even decoupled from pay, and repurposed to support coaching conversations, clarify expectations, or flag development needs. Elsewhere, where ratings remain tied to reward, they are being strengthened with more frequent and transparent feedback loops.
Fundamentally, performance ratings only work when they’re one part of a broader, consistent and people focused strategy, not an isolated, end of year exercise.
Designing Better Performance Conversations
So how can leaders create a performance culture where ratings make sense?
It starts with designing the performance conversation, intentionally and proactively. That means embedding meaningful discussions at key points throughout the employee journey:
- Onboarding: Set expectations and clarify priorities early
- Regular Check-ins: Offer space to reflect, troubleshoot, and track progress
- Development Planning: Goals with skills needed to progress to the next role
- Mid Year Reviews: Course-correct and adjust support where needed
- Year End Summaries: Reflect on contributions and set direction
When these touchpoints are embedded in the rhythm of work, the year end rating becomes just one small part of a much bigger picture.
Making Ratings Useful and Empowering
Ratings don’t have to be demotivating. When employees understand what’s expected and what “good” looks like, ratings can become a source of motivation, rather than stress.
Some organisations are softening the language of ratings to improve clarity and reduce defensiveness. Phrases like “on track”, “developing”, or “exceeding expectations” can feel more accessible than traditional numeric scales. These terms still offer differentiation, but may be viewed more positively (though let’s not kid ourselves that employees know the numeric ratings that sit behind these terms!).
Used well, ratings can help employees self reflect, ask better questions, and seek support with confidence.
Equipping Managers to Lead with Confidence
For any of this to work, we need to invest in managers.
Too often, managers are expected to lead performance conversations without training, structure, or support. The result? Inconsistency, avoidance, or tension.
To change this, organisations should focus on:
- Mindset: Help managers see performance conversations as core to their role
- Skillset: Provide tools and training in feedback, coaching and dialogue
- Toolset: Offer guides, templates and platforms that streamline the process
This simple framework from Anna at OpenBlend helps managers feel more confident and supported; making meaningful conversations more likely, and enabling them to explain performance ratings with greater clarity.
A Strategic Approach to Performance Starts Long Before the Rating
The real impact lies in what happens before the rating; the expectations you set, the culture you build, the conversations you enable, and the behaviours you reward.
So before asking whether to keep or scrap ratings, ask this instead:
- Do we know what we mean by ‘good performance’? Are our performance expectations clear?
- Do our managers feel equipped to support people?
- Are we having the right conversations at the right time?
When performance is supported consistently and owned throughout the year, ratings can be one useful component in a broader, more human, and more effective strategy.
Want to explore this further?
We dig deeper into this topic in Season 4, Episode 2 of The Strategic Leader Podcast, featuring a conversation with Anna Rasmussen, CEO of OpenBlend.
To explore more big, hairy, strategic questions that don’t have easy answers, the kind that generate strong opinions, spark heated debates, and often leave leadership teams going in circles – explore other episodes of season 4.
